Agency : Opinionated
Director : Taylor Twist
Music : Andy Huckvale
This was an interesting one – Adidas were converting a vehicle into an ice cream truck and needed a track to blast out of it’s (large) sound system that would be a modern take on the traditional music box sound.
Using a child-like melody on a music box and then amplifying that through a crappy distorted speaker seemed to get a more authentic sound.
I made some beats over the top and Bob’s your uncle, souped-up ice cream truck tune!